Oceania: blue. Europe: black. Americas: red. Africa: yellow. Asia: green.
Oceaniaeuropeamericaafricaasia by creative director, Gustavo Sousa, uses the Olympic Rings to illustrate world inequality, depicting stripped-down statistics from each of the five world regions, through simple scale shifts of the Olympic’s iconic quintet of overlapping loops.
“The rings represent healthy competition and union, but we know the world isn’t perfect. Maybe understanding the differences is the first step to try to make things more equal.”